Promod is the story of a family moving onwards.

FOR evolution! Forever going forwards. Thinking of women, indeed all women, at every moment. Back to the beginning, in 1975. The year of the declaration of women's rights. And it is no coincidence that Francis-Charles Pollet, at just 25 years old, launched the company Promod, with a focus FOR creativity: offering contemporary fashion that was both joyful and uplifting! Today, this philosophy lives on. Indeed the pace has picked up with his son, Julien. Creating new directions: FOR action! Placing the brand firmly in today's world with a strong focus on fashion that has less impact on the environment. Highly creative collections. Favouring inclusivity. Taking a stand! Our fashion is made both with and for you: «Together, every day promoting authenticity, goodness and beauty!».

Francis-Charles et Julien Pollet

When those who are "against" are all over, we celebrate those who are "for".

For sisters, for love, for the future, for smiles, for nature…

Let's be for women, for ALL women.

For all of them who are for and make the world more positive.

More Promod.



Cool chic, more than a fashion statement, but a whole attitude! Your own take on French feminine style. Daring mix & match outfits for city moments, joyfully bohemian. Jaunty colour shades. Patterns with a faraway inspiration. Chic details. Exciting twists on classic looks… so you can create lots of looks, as you wish!


Clothes to suit all women. All ages. All body shapes. All personalities. Whatever the occasion. This is how we see the future of fashion! And the role it plays in your daily life. Making you feel beautiful. Vibrant. Audacious. Creating a feminine mood. Breaking the rules. A touch of fun in your life, whether you prefer a smart or casual vibe. As you like. Feeling free, the Promod way!


Another way of doing fashion. It's wonderful! Striving for change, that is what we are doing. With you, for everyone, including generations to come! In practical terms that means being For the future, taking lots of reponsible action. Changing minds. Finding less-polluting solutions. Economising resources. And here's how: through our PROMOD FOR GOOD collection! Including recycled or organic fabrics. And choose from lots of items that you already know and love. Also you can shop in quality not quantity from this collection, because some clothes are only produced upon your order. Or create your own clothes using our lovely fabric cuts from our existing stocks. And this is only the start: we have many more ideas!


Great ideas to make daily life better! Trying to show benevolent understanding, Promod is lifting taboos around illness by strenthening our commitment towards women with cancer or have had a masectomy. For a long time we have collaborated with the Bien à Porter research centre. Promod created the PINK COLLECTION, with a selection of clothes from our collection adapted to the challenges of dressing when one has breast cancer."


Being a fashion brand means imagining something new! Every season, designing exciting contemporary collections, thanks to our talented stylists, patternmakers and dressmakers. Drawing state of the art patterns, for the Made In Marcq-en-Barœul series, in our exclusive design studio near Lille in the North of France. Working with up and coming designers for new co-creations. Going ahead in the world of fashion is all about vision and optimism!


«Together, every day promoting authenticity, goodness and beauty!»